LG’s curved smartphone, the G Flex, is here on display at the Consumer Electronics Show in Las Vegas.

The 6-inch G Flex is LG’s first-ever curved screen phone. It runs on Android and has a special plastic backing that can heal itself from scratches.

The G Flex is already available in some markets overseas, but LG just recently announced that the phone will launch on AT&T, Sprint, and T-Mobile during the first quarter of this year.

It hasn’t yet announced the price, but it likely won’t be cheap, as the global edition of the phone sells for about $ 940 off-contract. The iPhone 5S, on the other hand, starts at $ 649 off-contract.

Business Insider had a chance to check out the G Flex in person. Here’s what it’s like:

For starters, the fact that it curves is pretty darn cool. Whether or not that’s necessary is another story, but it’s a nice change from your standard flat screen phone. 

Megan Rose Dickey/BusinessInsider

The phone rests comfortably in your hand, but ben…………… continues on Business Insider