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Nokia Is Turning Its Focus On China

Wednesday, June 27th, 2012

Nokia Is Turning Its Focus On China
News from Seeking Alpha:

Struggling to find the expected demand for its latest phones in North America, Nokia (NOK) is turning its focus in China where the company enjoys a strong image. Unfortunately for Nokia, many Americans are unaware of Nokia’s latest phones as those that can afford Apple’s (AAPL) iPhone usually go with it and those that can’t afford Apple’s phones end up buying phones by either Samsung or LG. Nokia doesn’t enjoy as strong of a brand name in US as it enjoys in the rest of the world, hurting the company’s sales here.

Olivier Puech, the operations officer of Nokia’s Asia-Pacific unit announced that “The company has made a decision to continue investing heavily in Asia in terms of product development” last week, meaning that the company will continue to move its efforts and focus from the western world to Asia where it hopes to deliver smart phones to the next billion people. Nokia made a strong presence in Mobile Asia Expo in China last week and its new products received a lot of positive reaction from the visitors.

Lately, the company closed a couple production plants in…………… continues on Seeking Alpha

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